contextual advertising
Security and safety
Private security companySecurity and safety - protect the most precious thingToday the Group of Companies "Protection and Security" is one of the largest non-state security structures that provides console security.
task:Optimize current advertising campaigns, increase the number of applications for remote protection. Also launch a new service "Alarm button" on the market.
initial data:The company has already used the services of another agency. The main reason for abandoning the old agency was advertising stagnation. It was decided to change the contractor.
what we did:In the first two weeks, we optimized existing advertising campaigns, reducing the cost per conversion by 2 times. Set up new companies based on more key requests based on competitive analysis. Created remarketing groups by visit page and visit time.
результаты:
175 days
duration of the project5237
number of applications per period$ 5,7
average cost of an application$ 300
average revenue per salesimilar projects
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